Recently, Andy Scherz, Product Manager for Epson America approached us
with a request. Andy asked:
“Do you any customers who might
like a little PR? We are focusing on the boutique product labeling
market. Cheese, juice, lotion… The idea is that we would like to
get some quantity of actual product with labels. We will show these
labels and highlight how they were printed by Epson solutions. If you
have any willing customers, please let us know.”
It seems Epson America was planning for the annual Epson Summer Press
Tour.
 |
| ColorWorks Label Press Tour |
The
Epson Summer Press Tour is an annual event that Epson PR conducts for press and
analysts to showcase new solutions and corporate initiatives. This event is not open to the public and is
by invitation only to industry analysts and members of the press. And this
year, over 100 press and analysts attended in New York City.
Originally,
this event was created and remains primarily for media to see Epson’s latest
consumer products for Holiday Gift Guide inclusion. In the last several years, Epson has shifted
its company focus toward business solutions and leverages the event to generate
larger brand awareness for Epson solutions that may not be as well known. For this reason, Epson incorporated displays
from more industrial business lines at the event such as robotics,
point-of-sale printing and commercial label solutions.
 |
| ColorWorks Booth-Summer Press Tour |
One the products/labels of company featured was Hummingbird
Nectar. Douglas Everett produces
beautiful labels for his product; using his great graphic artist skills.
 |
| Hummingbird Nectar Products |
Many
years ago, I wrote about Hummingbird Nectar, http://www.hummingbirdmarket.com/, on one of my first posts:
Since day one, Hummingbird Nectar has invested resources and energy
into producing innovative hummingbird nectar and offering quality hummingbird
products. Over the past years their nectar has evolved; and will continue
to change as this company introduce best-in-class products for your hummingbirds.
As Douglas says, ““The team a Color Label Solutions and Epson keeps us
humming along”.
In addition to Hummingbird Nectar, Epson showed
a product from Burn Hotsauce, https://www.burnhotsauce.com/, in their display:
 |
| Burn Hot Sauce |
Burn Hot Sauce is an original, small batch, farmer and chef owned
business in Santa Cruz California. All
of their produce is grown on sustainable organic farms in California; and all
of the fermented hot sauces highlight the farm on the label. Burn Hot Sauce is raw, alive and full of
probiotics.
And I featured this company with some great products in a post earlier
this year:
Next,
we got one of our long-time customers, Tongue River Winery, http://www.tongueriverwinery.com/, involved.
 |
| Tongue River Winery |
Their slogan, “Quality Made Wines with fruit exclusively from the
Northern Plains!” sums up not only their wines, but also the quality of the
owner of Tongue River Winery: Bob Thaden
and family. You’ll find the letter Bob
included with the box of wine to Epson of interest:
 |
| Letter from Tongue River Winery |
As Bob didn’t have to include this letter, it shows what a wonderful
and kind man he is.
Also, Epson had products from Rejunvenation
Therapeutics, https://rejuvenation-therapeutics.com/, in their display.
 |
| Rejuvenation Therapeutics Label |
Rejuvenation Therapeutics is a health-centered, science-driven company
that strives to extend lifespan and improve overall wellbeing. Within a
burgeoning field of dietary supplements and nutritional ingredients,
Rejuvenation Therapeutics stands out with their dedication to scientific
evidence and regulatory compliance to ensure that their products are safe,
effective, and beneficial.
Rejuvenation Therapeutics is using a C7500G to produce their gloss poly
labels. I think they look great!
Lastly, Epson showed products from Miracle
Botanicals, https://miraclebotanicals.com/, one of our customers from Hawaii.
 |
| Miracle Botanicals Labels |
Essential oil is the passion of Miracle Botanicals! Ever since Hope Johnson
was introduced to essential oil after the birth of her third child, these
precious plant spirits have become part of their family’s daily life and over
time every aspect of their lives has been transformed.
Rev. Hope Johnson is an Essential Oil Alchemist and Reiki Master. I love that she signs all of her emails to
us, “With Fragrant Blessings”.
We’re fortunate to have such great customers like the one featured
above. Please visit their website and
try some of their products. Or if you
have requirements for other food and beverage companies, contact us and
we’ll connect you to some of our other customers.
I’d like to thank Epson and the Walt Company for the pictures from the
event; and for including us and a few or our customers. Contact us if you want to produce beautiful
and functional labels yourself.
Guy Mikel
855-962-7670
No comments:
Post a Comment